Here's an uncomfortable truth: Many SaaS companies pour money into affiliate programs, expecting steady growth - only to realize they're bleeding profits through inefficient commission structures and underperforming partners. The problem? They wait too long to audit their program. After helping dozens of companies optimize their affiliate channels, I've created a comprehensive guide that walks you through exactly how to audit your affiliate program, step by step. Inside, you'll discover: The...

Hi there 👋🏼 Let's be honest. Most SaaS companies running affiliate programs focus on just two metrics: total revenue and top performer earnings. But after analyzing dozens of successful programs, I've discovered something critical: the real health of your program - and its future growth potential - lies in understanding your recruitment funnel metrics. Inside this comprehensive guide, you'll discover: How to properly measure your outreach response rate (and what it reveals about your...

Hi there 👋🏼 Stop offering every affiliate the same revenue share. I know this might sound counterintuitive, but after working with hundreds of affiliates across dozens of SaaS programs, I've noticed something critical: Different types of affiliates have fundamentally different business models. And if your commission structure doesn't align with how they make money, they won't promote you – no matter how high your percentage (maybe). Here are the four main commission models I’ve seen across...